public relations, PR, publicity

Public Relations: Powerful Publicity Tips for Your Fund-raiser or Special Event.

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Click here to order the full special report for just $10.00.

In this report, you will learn:

  • Why timing is everything
  • Why you should plan activities around the media
  • Elements of your media kit
  • How to map out a media plan
  • How to get onto media calendars and schedules
  • Tips for seeking media sponsorships
  • How to use photos in your publicity campaign
  • What to do NOW for next year's event

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People who ordered this report also ordered:

1. Special Report #7 - How to Write the Perfect Pitch Letter That Convinces an Editor to Write About You

2. Special Report #8 - Media Kits on a Shoestring: How to Create Them Without Spending a Bundle

3. Audio CD: How to Create A Media Buzz When Promoting Your Special Event

4. Audio CD: How to Create A Buzz When Planning Your Special Event

Many companies spend wads of money sponsoring community events, staging fund-raisers, giving away products to the needy and doing pro bono work. Yet they never think of getting added mileage through publicity because they don’t want to look like they’re bragging.

They should borrow an idea from the Great Harvest Bread Company, an admirable corporate citizen that really knows how to let the world know about all the good it is doing. They have lots of in-store displays about their community activities. They do direct mail campaigns. They sponsor sporting events. They even have a “Baker for a Day” campaign in which deserving nonprofit groups “own" Great Harvest one day a year, run the store and keep all the proceeds.

I especially like this page at their web site that highlights their good deeds.

http://www.greatharvest.com/winharts.htm publicity tips for events

When your company sponsors a community event, take plenty of photos and post them at your web site. If you don’t toot your own horn, no one else will toot it for you.

“Special Report #10: Powerful Publicity Tips for Your Fund-raiser or Special Event” teaches you how to plan your event with publicity in mind, seek media sponsorships, create helpful media kits, make it easy for the media to cover the event, and brainstorm story ideas. Only $10.

If you are sponsoring a spring fund-raiser, don’t forget to include the media in your follow-up and let them know the results of your event. If pre-event coverage helped you draw a huge crowd or raise thousands more dollars than you had hoped for the local homeless shelter, for example, let your media contact know that when you write your follow-up thank-you note. So few PR people bother with this thoughtful little gesture that if you remember to do it, the media will indeed remember your event. Also write a letter to the editor, explaining how the newspaper helped your fund-raiser. It makes the newspaper look good, and it gives you another chance to get your name before readers.

Want to know more?

public relations special report: powerful publicity tips for your fundraiser or special eventDownload Special Report #10 “Powerful Publicity Tips for Your Fund-raiser or Special Event” for only $10.00.

In this report, you will learn:

- Why timing is everything
- Why you should plan activities around the media
- Elements of your media kit
- How to map out a media plan
- How to get onto media calendars and                      schedules
- Tips for seeking media sponsorships
- How to use photos in your publicity campaign
- What to do NOW for next year's event

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