It's always a good idea to be careful of what you say with the press:
Take, for example, this phrase in an article that ran in The Salt Lake Tribune:
"'Invisible stains are among the most difficult to remove,' said Richard Reese, president of the Rocky Mountain Fabricare Association that serves dry cleaners in Utah, Colorado and Wyoming. Reese has been a dry cleaner for 18 years and is general manager for Your Valet Cleaners in Ogden."
I can just see it now: "I have this invisible stain that I need you to remove from this sleeve...
or maybe it was that one."
By the way, it took 3 paragraphs for him to get to the fact that these stains turn brown when dry cleaned... hooking them together would have been a good idea!
|
|
Like this article? Then Digg
It
or add it to your Del.icio.us Bookmarks!
Tags:
« More On Submitting Online Articles
Public Relations and Publicity Blog
What A Difference A Moment Makes »
