Want To Reach Educated, Affluent, Influential People? Try Pitching To In-flight Magazines

that too many P. R. people pitch without knowing anything about the publication. Tom Chapman, editor of "Spirit of Aloha" magazine published by Aloha Air, says he's overwhelmed with PR requests and materials, "99 percent of which is misdirected and I can't possibly use."

- Editors are still hungry for business news, food trends, interesting events, tourist attractions and celebrities in cities the airlines serve. So make sure your special event is listed in the events calendar if it's in a city served by one of these airlines.

- Many editors are still inundated with boring travelogues along the lines of "how I spent my summer vacation." Don't even bother sending this stuff.

- In general, circulation at most in-flight magazines has dropped the last two years.

- Several of the magazines have changed editors.

- One magazine has been renamed and reformatted.

- Contact information for most of the 21 magazines in the report has changed in the last year and a half.

This revised report no contains the most complete contact information and pitching tips available for 30 in-flight magazines, including nine more in-flight magazines than before, most of which serve airlines in the United Kingdom and Europe. A number of these contacts aren't even in the major media resource directories.

Get the entire in-flight magazine report, complete with updated contact information for 30 in-flight magazines, for just $9. Trust me, you'll spend at least 8 hours getting these addresses if you try to do it yourself! Check it out!

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