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PublicRelationsIdeas.com

I'm sure you'll find it profitable.

Don't know if those tips are right for you? Here's a sample tip from PublicRelationsIdeas.com that may help you decide:

Don't Know What To Blog About?
Here's a Simple Solution
That Really Works!

Brainstorming blog post topics

One of the toughest things for many business bloggers is to think of what to write about. Here's a great technique that helps to generate ideas that are guaranteed to be of interest to your audience.

First, I believe that one of the best things that everyone should be doing is reading the publications that your customers and the others in your industry read.

Gather at least a year's worth of issues of those magazines (hopefully 3 years) together into one place to use as resource materials. Then make copies of their tables of contents and post them side by side up on a wall. Look at the commonalities that you see between those publications.

These are trends that are being consistently being talked about through published trade media for your particular industry. You can assume that either those trends are what your audience is interested in knowing about, or that your particular trade's media is suffering from mass delusion (somewhat unlikely).

Those trends should give you a pretty good idea of you what you should be blogging about. Of course, the more recent issues should be weighted more heavily in your analysis.

It’s one of the most powerful tools you can use because you're being told exactly what people are interested in.

This tip is taken from our just released product Business Blogging Results: How To Create and Write A Blog That Builds Your Business. This product is designed to teach you how to write better business blogs with less effort while still ensuring that appropriate review and control procedures are in place to help keep your company out of trouble. It's available as an Audio CD, an instantly downloadable Transcript, and, new to our site, as an instantly downloadable MP3 file (yes, those of you who've been waiting for MP3's, we'll be rolling them out across the site soon.)

In this powerful report you'll learn:
- What kinds of styles corporate blog can adopt to be successful
- How many blogs should a company have? What audience should they be written for? (internal, media & analysts, customers?)
- What should you blog about?
- What about voice - how edgy does it have to be?
- How do you institutionalize that voice through editorial guidelines and/or a corporate blogging policy?
- Can you control a company blog and still preserve a distinctive voice?
- How do you handle the editing or pre-approval process your organization might insist on?
- Who in your company should be blogging?
- Should you hire a blogger?
- How do you convince a skeptical boss that blogging is effective and can have a measurable ROI?
- How can you minimize the time it takes to write a blog?
- Can writing a business blog really be quicker and easier than publishing an e-newsletter?
- How does a blog fit in with - or replace - an e-newsletter?
- How do you maximize the audience for your blog?
- An interesting secret that helps to get your blog posts into the search engines, quickly and automatically
- How do you determine if a blog is successful for your company?

Check out Business Blogging Results: How To Create and Write A Blog That Builds Your Business

Tags: PRTips PublicRelationsIdeas Blog BloggingTopics Blogging Marketing