Every once in awhile, we do something (with all modesty) that's really cool. This is one of those times!
As a professional, it's always important to keep up with the news and buzz in our industry. But, I, like you, just don't have the hours in the day to sort through and read everything out there.
After struggling with this for awhile, I've come up with a solution.
I have created a program which compiles short snippets of PR, Marketing and Publicity-related news and commentary from around the world, all into one place.
So now I can spend 2 minutes, skim the headlines, and have a pretty good idea of what's going on. If I wish to pursue a story deeper, I can click on a link to be taken to the original article.
It's saving me 30-60 minutes per day, plus I'm more informed than ever.
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I've been running this for about a month now, working out bugs and trying to narrow my list of sources down to the very best ones out there. Sometimes a duplicate story or two pops up, and sometimes, since this is an automated process, we get an article that may not be newsworthy. That's usually because we've got a news source that's generally very good, but who then chooses to announce their vacation or what they had for dinner last night to their syndicated feed.
In other words, 95% of this is great stuff. But I've found that the overall value outweighs the 5%.
This information is now at the point where you can get value out of it too. You can see it here:
PR Commentary (Opinions, tips, etc.)
Marketing News (Marketing News Stories)
They're yours with our compliments. Come back often, as these stories change all the time (actually, once every 6 hours at the moment, but we're changing to a more frequent updating schedule soon.)
Want to have your opinions listed on our pages? It's a great way to get publicity for yourself and to get incoming links for search engine purposes. You may qualify if you:
1. Write well and often
2. Have a well-structured RSS feed (sorry, can't handle Atom yet, we're working on that)
If so, let us know your details through our contact us page and we'll check it out.
Like I said, this is really cool - and it's my personal gift just for you and about 100,000 of our closest friends... Enjoy!
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