Want an interesting (currently free) tool to see how many mentions you are getting in online media?
Try http://www.customscoop.com/trends/index.cfm
They "search 21,000+ online sources (newspapers, magazines, blogs, trade press, press releases, and more) from 107 countries in 18 languages" and show the results in a line graph by date.
It's a fun and interesting way to measure how things are going!
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