Are you a master at identifying story hooks?
Here's a chance to prove it and win something at the same time!
Today, November 22nd, is the official launch date for Corporate-Gift-Baskets.com
This new company is designed to help businesses differentiate themselves with their customers by giving heirloom-quality gifts that the recipients will treasure and remember for years to come.
It's basic message is "why give yet another gift basket that will be discarded and forgotten once the goodies are gone? Give a high-quality gift basket that will become a treasured keepsake, so they'll remember you for years."
This site is being launched with a variety of marketing and public relations programs, including pay per click marketing and a series of 4 press releases to be fed out between now and December 7th.
The first, a new company announcement media release, went out this morning.
Two others will be shopping-related tip sheets, giving different tips on holiday-related shopping.
The other one will be a hook-related story.
That's where you come in.
|
|
We'd like to see how good you really are, by giving you a chance to propose a hook-based story for Corporate-Gift-Baskets.com
What we're looking for is a short, 350-words or less, story that is designed to perk the attention of reporters and editors, to get them to call and run an article.
Your winning entry will not only be announced in this newsletter, to receive the praise and adoration of your peers, but, when you win, you will also receive your choice of a $150 gift basket from Corporate-Gift-Baskets.com or $150 in publications / services from 101PublicRelations.com.
The best place to find more information is here: Corporate Gift Baskets
To enter, please email your story to me at don@101PublicRelations.com
The deadline for entry is Monday, November 30th at noon eastern time.
And of course, if you decide to grab a few gift baskets from the site, or to use it for all of your corporate gifts this year, we certainly won't turn you away... :<)
We look forward to seeing your entry!
Don't know a hook from a slice? (I know, that was pretty lame...) Check out our best-selling publications Creating Powerful Press Releases and Press Release Templates that teach you exactly how to effectively write press releases so that they get published.
Posted November 22, 2004
More Public Relations / Publicity Comments:« What's That Again? Brain Removal Study
Public Relations and Publicity Blog
Using Scarcity Marketing To Spark Sales »
